diff --git a/.gitignore b/.gitignore
index f2dee2f..d9c13b7 100644
--- a/.gitignore
+++ b/.gitignore
@@ -3,6 +3,7 @@ web-files/*
 !full-res-files/DELETE-ME.txt 
 !web-files/DELETE-ME.txt 
 imagemagick/*
+!imagemagick/PLACEHOLDER.txt
 profile.icc
 imagemagick.zip
 imagemagick.tar.gz
\ No newline at end of file
diff --git a/README.md b/README.md
index eb40fd5..6fb66f1 100644
--- a/README.md
+++ b/README.md
@@ -11,4 +11,6 @@ I'm a photographer. I regularly need to save jpegs for web. This is a python scr
 
 ### Running
 
-1. Run `convert.py` - This convert files into the web-files folder.
\ No newline at end of file
+1. Run `convert.py` 
+  * This will download ImageMagick into the imagemagick folder.
+  * This convert files into the web-files folder.
\ No newline at end of file
diff --git a/imagemagick/PLACEHOLDER.txt b/imagemagick/PLACEHOLDER.txt
new file mode 100644
index 0000000..e69de29